About Me

Hey there, I'm Becca. I'm an entrepreneurial marketing leader driven by innovation, problem-solving, and a passion for building brands people deeply love.

For over a decade, I’ve led transformative consumer marketing strategies across companies big and small. I’ve turned brand visions into reality, scaled brands across stages of growth, and I’ve built high-performing teams from the ground up.

I’m based in Santa Monica, CA, and when I’m not working, am most likely at the beach. I’m also an outdoor adventure seeker, a health & wellness lover, and an avid audiobook listener.

I would love to collaborate with purpose-driven companies looking to build their brands and drive growth. Let’s connect!

Areas of Expertise

Marketing Strategy, Brand Marketing, Team Leadership, Brand Strategy, Integrated Marketing, GTM Strategy, B2C & DTC, Growth Marketing, Omni-channel Campaigns, Creative Development, Social Media Strategy, Performance Marketing, Paid Acquisition

Influencer Marketing, Product Marketing, Brand Storytelling, Product Launches, New Location Openings, Content Marketing, PR & Earned Media, Brand Partnerships, Membership Strategy, Health, Wellness & Fitness Industry, Lifestyle & Travel Industry